LilyPad Marketing's Founder & CEO Mardie Caldwell leads a recent business course
LilyPad Marketing is a business consulting services firm, focusing on business marketing, branding, and promotion. Focusing on businesses of any size, LilyPad Marketing helps entrepreneurs see new and innovative ways to find customers and diversify their income.
But what is LilyPad Marketing?
The concept is much like a frog in a pond… He hops from one lily pad to another, looking for food, a drink, or perhaps another frog. In our business, we need to be like the frog, having multiple streams of customers, income, and marketing. We never want to rely on a single source because if it dries up, our single lily pad sinks and takes our business along with it.